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29 October 1929: Black Tuesday

The worst day of the 1929 crash saw over 16 million shares traded, a record that stood for decades, as investors who had bought on borrowed money were wiped out. The Dow fell about 12 percent, following a similar drop the day before. The crash marked the end of the Roaring Twenties and the beginning of a bear market that would not bottom until 1932.

The lesson: Leverage turns a falling market into a catastrophe for the people using it.

What it meant for investors

$1,000 in S&P 500 index fund at the start of 1990 → $19,429 today, vs $19,429 in the S&P 500.

We start the clock at the start of 1990, the first year in our price data after the event. That is 19.4 times the money, but $0 less than a plain index fund made over the same years.

What S&P 500 index fund teaches: Owning the whole market removes the risk of picking the wrong company but not the risk of a lost decade, so time horizon matters as much as diversification.

Bought inPrice thenWorth todayS&P 500 would be
1990$350$19,429$19,429
1995$460$14,783$14,783
2000$1,470$4,626$4,626

green = beat the S&P 500 · red = lost money

What if you bought S&P 500 index fund? Every starting year and the full story →

29 October 1929: Black Tuesday